Nadikerianda Prasad Biddappa – Fashion Stylist, Choreographer and Fashion Entrepreneur

Nadikerianda Prasad Biddappa, popularly known as Prasad Bidapa, is an eminent Kodava fashion stylist, choreographer, actor, fashion consultant and image consultant based in Bengaluru. He is widely recognised for his contribution to the Indian fashion industry, particularly in fashion show production, model grooming, talent development and the promotion of fashion and traditional textiles. 

Over the years, he has choreographed and presented some of India’s most prominent fashion shows and worked with leading personalities and organisations in the fashion and entertainment industries. His work has also extended beyond fashion, with involvement in theatre, training, cultural initiatives and public engagement.

Family

Wife: Nadikerianda Judith Biddappa

Children:

• Adam Biddappa
• Aviva Biddappa

Early Career and Entry into Fashion

Before establishing himself as a fashion professional, Prasad Bidapa was involved in English theatre. This early experience provided him with exposure to performance, presentation and the creative arts.

He subsequently moved into fashion styling, choreography and image consultancy, developing a career that brought together fashion, modelling, stage presentation and event production.

Through his work, he became associated with several major fashion events in India and abroad, helping shape the presentation and professional development of the Indian modelling industry.

Fashion Shows and Major Events

Prasad Bidapa has presented and choreographed several prominent fashion events, bringing together designers, models and creative professionals.

Some of the notable events associated with his career include:

• Rajasthan Heritage Week
• Kingfisher Fashion Awards
• India Men’s Fashion Awards
• Karnataka Fashion Week
• Colombo Fashion Week
• Prasad Bidapa Megamodel Hunt
• Prasad Bidapa Fashion Week, Bengaluru

The Prasad Bidapa Fashion Week was held in Bengaluru for the first time in February 2013.

Through Prasad Bidapa Associates, he was also involved in organising and staging the official Swimwear Fashion Week of Sri Lanka and the Fashion Week of Bangladesh for three years.

Model Grooming and Talent Development

One of Prasad Bidapa’s significant contributions to the fashion industry has been his role in identifying and developing modelling talent.

He is recognised for his ability to spot potential in aspiring models and guide them towards professional careers. Among the well-known personalities whose early modelling careers were associated with his grooming and guidance are:

• Deepika Padukone
• Lara Dutta
• Anushka Sharma
• Dino Morea

He has also operated a training school for models, contributing to the development of professional modelling talent in India.

Contribution to Indian Textiles and Heritage

Beyond fashion shows and modelling, Prasad Bidapa has been involved in promoting India’s traditional textiles and heritage.

His association with Rajasthan Heritage Week has been particularly notable. The initiative has helped bring attention to the revival of Khadi and India’s traditional textile traditions.

Through fashion platforms and public presentations, he has advocated the continued relevance of traditional Indian fabrics and craftsmanship in contemporary fashion.

Recognition and Public Contributions

Prasad Bidapa’s professional achievements have received recognition in the media and public domain.

• India Today Cover – January 1998: Featured on the cover of India Today as one of India’s influential style entrepreneurs.
• Bengaluru’s 25 Most Influential People – 2010: Nominated among the city’s 25 most influential people.
• Lakmé Fashion Week: Served on the jury panel.
• B.PAC: Served as a trustee of the Bangalore Political Action Committee.

Awards and Recognitions

• Karnataka Rajyotsava Award – 2026: Selected by the Government of Karnataka in recognition of his contribution to the fashion industry and promotion of traditional textiles and heritage crafts.
• FEF Global Fashion Awards – Hall of Fame, 2022: Recognised in the Hall of Fame category at the FEF Global Fashion Awards.
• South India Fashion Awards – Fashion Mentor, 2017: Recognised for his contribution to mentoring and developing talent in the fashion industry.
• India Today – January 1998: Featured on the cover as one of India’s influential style entrepreneurs.
• Bengaluru’s 25 Most Influential People – 2010: Nominated among the city’s 25 most influential personalities.
• FWD Life Style Awards – 2016: Honoured at the event recognising prominent personalities in fashion and style.